The Green Village News Tagged ‘deforestation’

New Treeplanting Schemes Not The Answer To Deforestation

Friday, July 10th, 2009

rainforestDeforestation has long been known to be a crime against the planet and of serious detriment to the environment. Rainforests that have covered the land for thousands of years are being eaten into every day with little or no regard for the consequences once this valuable carbon sink has been destroyed in order to feed the developed world’s hunger for consumer products.

New schemes are now being put into place however to try and help launch regeneration of the lost rainforests in countries such as Ghana where the area of rainforest remaining has been significantly reduced by the uncompromising greed for the forest’s wood. Hundreds of tree seedlings are being grown and the world’s worst polluters can purchase trees to be planted where deforestation has occurred in order to offset some of their business’s carbon emissions.

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Greenpeace Take A Step In The Right Direction Against Climate Change

Wednesday, June 10th, 2009

A new campaign launched by environmental campaign group Greenpeace is calling on consumers to take steps to help increase awareness about the detrimental effects that the footwear industry can have on the world’s rainforests.

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The ‘Every Step Counts’ campaign, which picks up on the issue of leather produced at the cost of the Amazon rainforest in Brazil highlighted in Greenpeace’s ‘Slaughtering the Amazon’ report published last week, calls on consumers to help put pressure on footwear manufacturers to end their contribution to the rainforest deforestation caused by the creation of ranches that supply leather to these companies. Greenpeace points the finger at companies known to source leather from suppliers such as those in Brazil that are destroying the most valuable carbon sink on the planet, such as high street shoe outlet Clarks, Timberland and sports shoe and trainer manufacturers Nike, Reebok and Adidas.

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Deforestation For Charcoal Putting Gorilla Populations At Risk

Friday, May 22nd, 2009

endangered gorillas in the congo rainforest2009 has been officially declared as ‘Year of the Gorilla’ in an attempt to promote this important creature and increase awareness of the threats the species faces that could have a serious effect on gorilla populations. A project by YoG is looking to supply local people of the Virunga National Park in the Democratic Republic of Congo with affordable fuel efficient stoves to reduce the demand for charcoal from the rainforests.

Gorilla numbers have been declining for a number of reasons, mainly the result of man’s actions. Rainforest deforestation impacts on gorillas by destroying their natural habitats, leaving them without the natural surroundings they have evolved to live in. Destruction of the rainforests funds many industries in addition to charcoal production, including the increasing market for palm oil which is being touted as an alternative to oil. Palm oil, however, has twice the carbon footprint, and therefore environmental impact of crude oil.

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Prince Charles Launches Rainforest Public Awareness Campaign

Thursday, May 7th, 2009

the prince's rainforest projectHarnessing the power of digital media, Prince Charles has launched a new campaign to spread public awareness of the importance of the rainforest and acting to stop further deforestation and destruction while we still can.

In a video on The Prince’s Rainforests Project website, celebrities including actors Daniel Craig, Harrison Ford and Robin Williams, singer Joss Stone, footballer Pele, and the Dalai Lama, along with a computer generated frog created by makers of the film, The Golden Compass, pledge their support for the rainforests before Prince Charles himself tells of his reasons for acting to protect the rainforests.

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Americans Spend a Penny at the Cost of the Environment

Sunday, March 1st, 2009

American consumption of super soft luxurious toilet paper has been claimed to be worse for the environment than driving a Hummer. The problem comes from softer thicker brands of toilet tissue being manufactured using pulp from virgin forests which have stood for thousands of years, and is therefore devastating to the environment.

Comments from Kimberley-Clark, producer of a number of popular toilet paper brands are pointing the blame at Americans, one comment from a spokesperson being that if consumers wished to purchase recycled tissue products instead of those made from standing trees, they are free to make that choice. However this comes from a company that claims to have an Environmental Sustainability Policy; so much for corporate responsibility… Recycled products only make up 2% of sales of toilet paper in the US, compared to up to 20% across European and Latin American countries. When you consider that Kimberley-Clark spend 25 million dollars on advertising campaigns telling people to buy their velvety soft luxurious loo roll it is hardly surprising.

So is it a case that the need to have softer products is all a marketing ploy at the cost of the environment? Greenpeace is asking exactly this question, and cites an article where Kimberley-Clark even admitted that by using recycled fibres, the company has created tissue that has the softness that customers expect from their products. In a campaign to help consumers make informed ethical choices about the products they buy, Greenpeace has produced a leaflet to name and shame those companies whose green credentials don’t hold water, which you can read or download from their website.